Club Premier Aeromexico becomes its first customer.
DUBAI, UAE - 19 JUNE 2013 - mercator has developed a new Loyalty application, enabling members of loyalty programs to accrue and redeem points faster, whether 40,000 feet in the air or on the ground.
Club Premier Aeromexico, the preferred loyalty program in Mexico, became the first customer to sign up for the app. The three million plus members of Mexico's leading coalition program will benefit from being able to accrue and redeem points via their mobile devices from any place, at any time.
"We are always seeking out ways to enhance our customer's experience with our products and services," said Jeremy Rabe, CEO Club Premier "It's always been our priority to reward them for choosing us over our competitors by taking the time to listen, modify, adapt and or reinvent our offer towards making their lives easier, better and more successful." he added. Read more >>
Innovative Technology Paves the Way for Better Handled Baggage
mercator's new mBELT system to save the aviation industry millions.
DUBAI, UAE - 09 APRIL, 2013 - In 2012, 25.8 million pieces of baggage were mishandled, of which 85% were delayed and 15% were damaged or lost, costing the aviation industry US $2.58 billion (2012 SITA baggage management report). mercator's newly developed baggage tracking and management technology, mBELT, designed to alleviate the industry's baggage related pressure, will be unveiled at this April's Passenger Terminal Expo.
Last year, air travellers said that safely handled baggage is the second most important factor to them having a pleasant trip (source: IATA passenger survey 2012). Furthermore, mishandled baggage results in negative impacts to profit margins and the loss of hard-earned customer satisfaction. Read more >>