Mercator Blog

4 Ways To Improve Long-Term Airline Revenue Management

As we all know, airline revenue management is generally not a long-term proposition. Fleet planning looks out 5-20 years; route planning spans 1-5 years; but revenue management typically focuses on the short-term. Although flights can be booked up to 365 days in advance, most bookings still occur 0-60 days before departure, and for revenue managers, often 90+ days constitutes “long-term”.

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Topics: Aviation, Revenue Management

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How Airlines Can Think Like Disruptors and Act Like Start-ups

From education to media, there are so many industries that feature wave after wave of disruptive change. It’s a continuous pattern. For instance, in retail, disruption is continuous, with traditional players playing catch up to innovators like Amazon. In the automobile industry, trends like shared mobility, connectivity services, and self-driving technology are changing the game.

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Topics: Aviation

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Making Cargo Talk: How Interactive Air Cargo Improves the Supply Chain

Air cargo needs to become easier, smarter, and faster for the future. The 2017 Global Shipper Survey found air cargo customers have an average satisfaction score of 7 out of 10. This isn’t bad, but it was exactly the same in 2015. It’s time to take the next step forward and start doing more for customers to strengthen the air cargo value proposition.

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Topics: Aviation, Cargo

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The Future Is Now: 3 of the Most Forward-Thinking Airlines

Today’s technology opens up possibilities for industries of all kinds, including airlines. Artificial intelligence, biometrics, and other innovations make flying safer and more convenient for passengers, while airlines benefit from streamlined processes and greater efficiency. As the pace of technology innovation continues to increase, what does the future of airline travel look like?

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Topics: Aviation

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Applying Dynamic Pricing to Airline Ancillary Fees

We all know that it’s possible to pay different fares for the same flight. One passenger pays $79 and the traveler sitting next to them could be paying $579, based on advanced purchase, inventory controls, and other often complicated rules.

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Topics: Aviation, Revenue Management

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The Age of Cryptocurrency: How Bitcoin and the Blockchain Are Changing Air Travel

Bitcoin is a decentralized electronic currency that it uses consensus in a massive peer-to-peer network to verify transactions. This results in a system where payments are non-reversible, accounts cannot be frozen, and transaction fees are much lower. And the blockchain is a way to structure data, and the foundation of cryptocurrencies, like Bitcoin. So how can this technology change air travel?

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Topics: Aviation

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