Mercator Blog

Gita Mukesh

Recent Posts

Why Dynamic Pricing Is an Advantage for Air Cargo

Why do restaurants hold happy hours and late-night deals? Why does Uber surge? Why can the same airline trip vary by hundreds of dollars depending on when you book it? It all boils down to dynamic pricing, or changing prices based on market demand and contributing factors.

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Topics: Aviation, Cargo

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Taking Air Cargo e-Commerce to the Next Level

  The good news: the global B2C e-commerce sector is expected to hit 2.3 trillion USD globally by 2017. The bad news: today’s air cargo industry isn’t exactly ready to handle this growth. And it won’t be stopping anytime soon. The industry must reinvent itself to face the challenges of the new e-landscape. This means learning to collaborate and innovate, especially when it comes to faster, smarter technology. So what options are available for air cargo carriers? What bottlenecks does the industry currently face and need to overcome?

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Topics: Aviation, Cargo

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On Your Tracks: Air Cargo Tracking By GPS

Air cargo is in the middle of a technological revolution. Advancements brought about by technology 4.0 and digitization allow carriers to improve delivery times and increase customer satisfaction like never before. This is important, as high-value, fragile and sensitive packages can translate into expensive liabilities.

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Topics: Aviation, Cargo

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5 Air Cargo Supply Chain Management Trends to Watch

  Air cargo supply chain management has evolved rapidly in recent years. It seems like every week, new technologies are emerging that make the source-to-settle process more efficient for both the carrier and the customer. For air cargo carriers, it boils down to more than just increasing the bottom line (although of course that matters). It’s about streamlining processes, garnering new insights,

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Topics: Aviation, Cargo

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Data Science And Predictive Intelligence: Taking Air Cargo Efficiency to New Heights

Even with the use of advanced technology and innovative business models, air cargo services are facing operational challenges in the 21st century.

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Topics: Aviation, Cargo

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Fast Fashion: An Opportunity for Air Cargo

  These days, fashion never stops moving, especially with the rise of fast fashion—the phenomenon of fashion trends moving from catwalk to store quickly and cost effectively through expedited production processes.

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Topics: Aviation, Cargo

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